If there is acceptance of a specific concept, or a decision to develop a specific path from the first presentation, there are always some modifications in the next steps, refining the concept on the basis of customer feedback. If the choice turns out to be obvious, we will continue to work on complete identification, and depending on the arrangements, the book of the mark and other related projects.
In summary, what characterizes each project is the focus on the future implementation of the logo and all the resulting elements of identification, is simple and trouble-free. With many advertising media, many printing and Internet restrictions, many presentation sizes, there will always be new challenges. However, depending on how well thought out and coherent the whole visual identification system will be, it will depend whether we add time and resources to the next redesign of the whole.